Taylor Swift is following in Kim Kardashian’s footsteps by creating a mobile game from the same creators of her highly successful Kim Kardashian: Hollywood.
On Feb. 3, Glu Mobile Inc. confirmed their new partnership with the “Wildest Dreams” singer. There are little details surrounding the game but Glu called it a "multi-year partnership” that will begin later this year.
Glu Mobile’s chief executive, Niccolo de Masi, said in a statement, "We realize that Taylor and her global fan base expect a new and highly differentiated mobile gaming experience,” Daily News reports.
Since the launch of Kardashian’s game, Glu has partnered with even more celebrities. Nicki Minaj, Katy Perry, Jason Statham, and celebrity chef Gordon Ramsay have signed contracts with the company to create games based on their likeness.
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