Carl’s Jr. ads have featured some of the sexiest celebrities out there, like Jessica Simpson, Paris Hilton and Kim Kardashian. Ronda Rousey is the latest to join that list.
screenshot from Carl's Jr. ad
The UFC champ was hired to introduce the brand’s Cinnamon Swirl French Toast Breakfast Sandwich in the sexiest way possible.
Brad Haley, the chief marketing officer for Carl’s Jr. and Hardee’s, said in a statement about Rousey that she’s “impressive in so many ways and we’re huge fans.”
“While she’s best known for her ultimate fighting ability, she also has a sweet side, which made her the perfect choice to star in the new Cinnamon Swirl French Toast Breakfast Sandwich ad,” Haley added, SI.com reports.
Rousey’s sexy image didn’t start with Carl’s Jr., as the fighter has appeared on the pages of Sports Illustrated. She revealed she gained 15 lbs. for the cover shoot in order to feel more “feminine” and talked about her body serving a bigger purpose than for vanity.
"I grew up thinking that because my body type was uncommon, it was a bad thing," she said. "Now that I'm older, I've really begun to realize that my body has developed for a purpose and not just to be looked at."
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